MENU
EN  HB
MENU
Trusteer
Developing “out-of-the-box”
sales teams methods
in the information security company
Or, finding a way to reach senior information security decision makers in banks and big, worldwide organizations
scroll down
THE CHALLENGE      Bringing together big companies’ information security senior decision makers worldwide with Trusteer’s marketing representatives.
THE SOLUTION

We looked to capture the imaginations - and ignite the curiosity - of senior officials within large organizations, then leading them towards Trusteer’s sales representatives. To do this, we created a series of short clips, including a unique sales kit. Our studio created a collection of artworks, rendered in a variety of styles and techniques relating to cybercrime, in an informative, non-fear mongering way.

We offered gift kits to the target audience, including catalogs with all of the Trusteer office’s information security art, inviting recipients to choose their favorite pieces. Later, these works were displayed in California's World Information Security Conference, together with professional materials about information security.

 

THE CHALLENGE
Bringing together big companies’ information security senior decision makers worldwide with Trusteer’s marketing representatives.
THE SOLUTION

We looked to capture the imaginations - and ignite the curiosity - of senior officials within large organizations, then leading them towards Trusteer’s sales representatives. To do this, we created a series of short clips, including a unique sales kit. Our studio created a collection of artworks, rendered in a variety of styles and techniques relating to cybercrime, in an informative, non-fear mongering way.


read more
MORE PROJECTS
12515102095753.jpg
81912564044521.jpg
68168773103505.jpg
39636369122956.jpg